Monday, July 22, 2013

Etsy...sneak peek

Leather fringe
Happy Monday y'all! Hope your weekend was fabulous! I just wanted to share with you a sneak peek into the Etsy shop. I've been busily working away at creating one of a kind, copper, brass, and upcycled leather pieces. I hope to launch the shop in a few short weeks. I am having so much fun with it and it feels nice to create something for myself. Even if it isn't really for me, it's for me. You know what I mean, right? I design for others at my day job and it feels good to design something inspired by my tastes. I hope designing and creating is something I am able to do for the rest of my life because it fills my soul full of joy! -Ruth-

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19 Comments:

At July 22, 2013 at 12:08 PM , Anonymous Sarah Mc. said...

These are gorgeous, Ruth! I can't wait to see more! I'm totally craving some leather fringe right now: thinking ahead to fall and something like that chevron fringe necklace fits the bill perfectly!

 
At July 22, 2013 at 12:21 PM , Anonymous RuthLoiacano said...

Thanks so much! I am basically obsessed with leather and fringe! Can you tell?

 
At July 22, 2013 at 12:25 PM , Anonymous Sarah Mc. said...

Sure, but I don't see a problem there!

 
At July 22, 2013 at 3:38 PM , Anonymous Charlotte said...

Congrats! And have fun! :)

 
At July 22, 2013 at 9:25 PM , Anonymous Betsy Gettis said...

Those pieces are awesome! Really great work! Have fun with it!

 
At July 23, 2013 at 7:52 AM , Anonymous RuthLoiacano said...

Thanks so much Charlotte. Do you and your BF have and words of wisdom on running an Etsy shop.?.

 
At July 23, 2013 at 7:52 AM , Anonymous RuthLoiacano said...

Thanks Betsy! I appreciate your kind words!

 
At July 23, 2013 at 8:08 AM , Anonymous Charlotte said...

Sure, I can share the most important things we've learnt so far (and mistakes we made!).

1. Your shop's look and your photos are really important! That's what people see first, and what makes them want to click on the item. We started by taking photos on a dark background, and quickly realized it wasn't a good idea: it gave the whole shop a "dark" atmosphere, and we almost never got picked in treasuries. White backgrounds are, for me, the best: it makes the photos look crisp and clean, it really makes your item stand out, and you're picked in many many treasuries that way!

2. Keep your descriptions detailed... but not too long. People do not read it all (we've had this problem quite a few times!). And I advise to add a link to your policy page in your description, to make sure that people at least had the opportunity to read them before buying.

3. When you add tags to your items, try broadening the 'tag' horizon: you will notice that trends comme and go on Etsy (as they do everywhere, actually), and sometimes a single word in the tag can lead to success! For example, Arnaud had an orange/peachy teapot in his Etsy shop, which didn't attract a lot of visits. When we added "peach" in the tags, it suddenly became his most visited item and ended up in hundred of treasuries (and he sold it the same week)!

4. Follow your instincts and have fun! :)

You can contact me if you have any questions. I would be glad to help, even if I'm not a pro! Running an Etsy shop can be pretty intimidating at the beginning (so much to think about!), and we really learnt as the months went by, and are still learning (well, Arnaud is anyway, I'm only helping when he needs me!).

Have a lovely day and keep on doing what you love! :)

 
At July 23, 2013 at 12:04 PM , Anonymous RuthLoiacano said...

Thanks so much! You're right..it is pretty intimidating. This is really great advice! I truly appreciate it.

 
At July 23, 2013 at 12:45 PM , Anonymous Emma Kate said...

Everything looks so great! I think the faith necklace has to be my favorite. I cannot wait for the shop to open! So happy that you are doing something that you love so much!

 
At July 24, 2013 at 11:08 AM , Anonymous Kristyn @ Milk + Crown said...

ooh, i'm so excited for you!! i hope you find success and fulfillment in this new endeavor :) awesome work!

 
At July 24, 2013 at 11:38 AM , Anonymous RuthLoiacano said...

Hey thanks Kristyn! I tweeted you the other day and asked about how you were inspired to start up your shop and how you prepared, or did you dive right in?

 
At July 24, 2013 at 11:47 AM , Anonymous Kristyn @ Milk + Crown said...

Oh my goodness, I'm so sorry I didn't see it! (I don't get all the ins and outs of Twitter yet somehow...) I've always been interested in design, but I can't draw/paint/do graphics/etc. I started noticing the jewelry bloggers were admiring, and I thought to myself that I could make that stuff--and better! One day I stumbled upon an image of a milkcrown (the shape milk takes when it splashes) and immediately found myself sketching a necklace design of a milkcrown--the Caron necklace in my collection. Things kind of took off from there; I started sketching more necklace designs, and spent about a month beforehand getting acquainted with the ins and outs of having an Etsy shop, buying materials and making jewelry. I'm a perfectionist, so it took me a little while to just go for it, but once I took that first step, everything came together pretty quickly. I pretty much forced myself to realize that I had to start somewhere, and I'm still learning, but that's part of the journey of owning your own shop :) If you'd like to know more, send me an email! :)

 
At July 24, 2013 at 3:54 PM , Anonymous Judy Beltrez said...

Ruth these look gorgeous! i cant wait! IN LOVE with the left and top right.

 
At July 24, 2013 at 5:57 PM , Anonymous RuthLoiacano said...

Thank you, thank you, thank you!!!

 
At July 24, 2013 at 9:49 PM , Anonymous Alli Maxwell said...

Your designs are so beautiful, I'll be the first in line at your grand opening ;)

 
At July 24, 2013 at 11:46 PM , Anonymous Elizabeth Mayberry said...

so so so excited!!!

 
At July 25, 2013 at 7:52 PM , Anonymous RuthLoiacano said...

Me too! I can hardly wait...But, I have to!

 
At July 25, 2013 at 7:53 PM , Anonymous RuthLoiacano said...

Thanks Alli!

 

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