Monday, September 9, 2013

The origin of a name...

Isn't that Sew





The other day, while having lunch with a new friend, I realized that I have never told all of you about the origin of this blogs name! The idea of this blog started with a much different vision! While working at my previous job, (the job that brought us to Texas) I worked with some pretty righteous ladies. One of them in particular, Terah, is an amazing women! Well, together we had this vision of staring a fashion blog. We were going to blog about life as a fashion designer, blog our daily outfits, blog about things we were sewing or crafting, blog about creating a unique style on a budget, and various other fashion related things. It was a great idea! Until, I found a new job. Then, the inevitable happened. I started my new job and we were no longer as close as we had been when we worked side by side everyday.

The official launch date for the blog was June 1st, 2012. Well, the blog launched as planned...However, twelve days later, I started my new job. And, well. . . the rest is history. But, I've haven't yet gotten to the origin of the blogs name! We spent a few months getting all the code and details worked out, but we were having trouble coming up with a clever name. At the time, Lyle Lovett had just come out with a new album, Release me. I used to insist that while working we listened to KXT 91.7, a super cool, independent, non-for-profit, radio station here in North Texas. So, at the time they were constantly playing the song Isn't that so, by Lyle Lovett. One day while the song was playing on the radio, it hit me, Isn't that SEW! Sure, it's improper English, but it was clever, catchy, and cute! So, it was decided, Isn't that Sew would be the name of this little blog. 

Isn't that Sew never became the hip fashion blog that was intended, but rather, became an online documentation of my life. And, that's okay! Sometimes, I wish we could have pursued the initial concept, because with Terah's talent, vision, and hard work I think we could of had an insanely successful blog! But, things happen as they may...and you know what, I love this little bog of mine! And i love all of you! So, thank you for sticking around and caring about what I have to say. It means a lot to me! Hey, and listen to the song, it's pretty catchy! And the lyrics are pretty awesome! -Ruth-

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13 Comments:

At September 9, 2013 at 5:42 PM , Anonymous Judy Beltrez said...

I love it! even if its the improper English lol :)

 
At September 9, 2013 at 7:49 PM , Anonymous Alli Maxwell said...

I love the play on words, and it's a great story.

 
At September 9, 2013 at 8:05 PM , Anonymous Emma Kate said...

What a great story; I loved reading this! Songs are great for so many things :)

 
At September 10, 2013 at 12:42 PM , Anonymous RuthLoiacano said...

Aww, your too kind! The improper English thing bugs me, but it's still cute!

 
At September 10, 2013 at 12:42 PM , Anonymous RuthLoiacano said...

Hey thanks Alli!

 
At September 10, 2013 at 12:42 PM , Anonymous RuthLoiacano said...

Emma, is there not a song lyric to sing in like every life situation?

 
At September 10, 2013 at 2:21 PM , Anonymous Charlotte said...

Lovely story!
Finding names (for blogs, bands, shops...) is so hard and yet, when you find it, it always feels like it was meant to be. :)

 
At September 10, 2013 at 3:13 PM , Anonymous petal and plume said...

what a lovely story! thanks for sharing!
xx
http://petalandplume.blogspot.ca/

 
At September 10, 2013 at 3:36 PM , Anonymous RuthLoiacano said...

Thanks! I couldn't agree more! Sometimes, naming and branding is the hardest part!

 
At September 10, 2013 at 3:36 PM , Anonymous RuthLoiacano said...

Thanks! Your blog name is lovely too!

 
At September 15, 2013 at 5:14 PM , Anonymous Elizabeth Mayberry said...

love how plans change over time :) i think it is good thing. and an exciting thing! it takes time to find your groove but i think you have found it :) so loving your new etsy shop!! xoxo

 
At September 17, 2013 at 7:27 AM , Anonymous RuthLoiacano said...

Yeah, right? You can relate, ay? It is good, and exciting. Life doesn't always go according to OUR plan.

 
At September 18, 2013 at 9:16 PM , Anonymous Elizabeth Mayberry said...

Yes! I can so relate! It is an exciting adventure!

 

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